Homeland’s Return Prompts 750% rise in DVD Pre-Orders
Homeland returned to UK TV last night, a week after airing in the US. The return of the show prompted a 750% rise in DVD pre-orders of the second season and a 450% rise in Blu-ray pre-orders even though the title won’t be released until almost a year’s time. According to Amazon.co.uk, the return of the show also sparked a resurgence in sales of the first season DVD which shot to the top of the Film & Bestseller chart.
“As one of the most highly-anticipated TV series this autumn Homeland didn’t disappoint when it returned to the screen last night, immediately triggering a huge surge in people pre-ordering the DVD and Blu-ray of Season 2,” said John Boumphrey, Music, DVD and MP3 director at Amazon.co.uk Ltd. “Season 1 has been selling well due tobig wins at the recent Emmy Awards but now that people have started watching Season 2 the first season has shot to the top of the bestseller chart and we predict it could be a contender for one of the most popular box sets this Christmas.”
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